Biren is an accomplished market researcher and consumer strategist with several years’ cross-category experience in the US, Europe and Asia and also the founder of Market Foresight www.mforesight.com
Biren has held senior marketing positions with the Johnson & Johnson group of consumer companies. He has a proven track record of helping uncover business opportunities by blending consumer insights with strategic thinking. Biren’s areas of expertise include new product development, brand strategy, positioning and pricing and marketing mix optimization. He is well versed in business analytics and leading edge research methods and practices.