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Google Meridian.
C5i Analytic Edge Expertise.
Measurable Marketing Impact.

As a Google Meridian partner for APAC & AMER regions, C5i Analytic Edge combines deep Marketing Mix Modeling (MMM) expertise with proven implementation experience to help businesses measure what matters, understand the true impact of marketing, and make smarter investment decisions.

OUR GOOGLE MERIDIAN CREDENTIALS

Recognized Expertise. Proven Impact.

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First Graduated Partner

C5i Analytic Edge is the 1st graduated partner among Google's Meridian partners.

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First to Market

We brought the first Meridian case study to market globally.

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Global Experience

Completed projects across 15+ countries and regions worldwide

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30+ Projects

More than 30 Meridian projects delivered across industries and markets.

OUR MERIDIAN EXPERTISE

From Open Source to Business Impact

Google Meridian provides a powerful open-source MMM framework. C5i Analytic Edge brings the expertise to implement, customize, validate, and apply it to real business questions.

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Implementation & Customization

Implement and customize Meridian code to meet specific modeling needs and business requirements.

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Training & Knowledge Transfer

Equip your team with the knowledge and hands-on training to work effectively with Meridian.

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Multi-Market Modeling

Experience across 15+ countries and regions with multi-geo models and randomized coefficients.

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Business-Focused Measurement

Quantify the true impact of marketing and turn insights into better budget allocation and growth decisions.

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Technical Guidance & Support

Clear documentation, implementation guidance, and expert support from our team.

FEATURED CASE STUDY

Meridian in Action: Akulaku

See how C5i Analytic Edge implemented Google Meridian for Akulaku to measure marketing impact, optimize spend, and drive growth.

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PROVEN ACROSS MARKETS

30+ Meridian Projects Across 15+ Countries

We have successfully delivered Meridian projects across diverse industries and geographies, helping businesses unlock the power of their data and marketing investments.

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INSIGHTS & RESOURCES

Learn. Explore. Get Inspired.

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Meridian Videos

Expert talks, client stories and technical deep dives on Meridian.

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Meridian Playbook

Practical guidance on Meridian implementation, use cases and best practices.

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Meridian Webinar

Watch our webinar with industry experts on MMM and Meridian.

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Think with Google Case Studies

Explore case studies showcasing the impact of Meridian.

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Let's Build Impact Together

Whether you're exploring Meridian for the first time or looking to enhance your MMM capabilities, our experts are here to help.

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