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About Us
Established in 2015 and acquired by C5i in July 2024, ANALYTIC EDGE is an ISO 27001:2022 certified global analytics company that provides technology-enabled
We imagine a future where marketing analytics is simple, fast, and accessible to all. This is the future we are building every day.
Deep Expertise – Management team has extensive experience in marketing analytics with deep technical & business expertise
Speed to Insight – We leverage a cloud-based automated technology platform for marketing analytics which means shorter project timelines and speed to insight for our clients
Cost-efficiency – The productivity gains from our technology platform enables us to deliver marketing insights cost-efficiently which allows our clients to scale coverage of analytics
No Black Boxes – We provide clients with full access to our cloud-based platform where statistical models and data transformation assumptions are open for inspection, discussion and debate
Flexibility – Our platform can be customized to adopt client-preferred methodologies and best practices. We also have flexible engagement models – project-based, resource-based and subscription-based
Global Footprint – We have a presence in all Regions through our own offices and channel partners which enables us to provide client service support in most markets
Ability to Scale Rapidly – We can scale rapidly since we leverage technology and we have access to a large talent pool of analytics resources
